|
|
Selecting strategic option in the organization of Bohemians 1905, a.s.
Valášek, Martin ; Švecová, Lenka (advisor) ; Mika, Petr (referee)
The aim of this thesis is to analyze a management problem in the organization Bohemians 1905, a.s. and submit recommendations to the board of the club for strategic choice options how to solve the management problem. The correct formulation of the problem will need to be analyze the current situation, put it in a strategic context and find the cause of the problem. This is done by Kepner-Tregoe methodology, C-E diagram and cognitive map. It will also need to develop objective solutions, design criteria, specify the possible solutions and determine the consequences of various options due to the proposed set of criteria. This is done by the value tree, a combination of multi-criteria evaluation under risk and certainty, probability trees and decision matrices. As a form of multi-criteria evaluation will be used in a specific form of the transfer bridge in the form of aggregated criteria of price/performance ratio of the options that allows create a list of preferred options.
|
guest ::
